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Which nominee would get your vote for the 2014 HPA Award honoring Best Color Grading for a Feature Film? 

Click Here to Cast Your Vote Fireflies West
This morning a six-day, 550-mile bike ride begins along the coast of California. All proceeds generated by the 7th annual Fireflies West ad industry... more...

People on the Move
Executive and staff hires and promotions at ad agencies, production and post-related companies, networks and studios. more...

Hardware & Software News, including cameras, lighting, post equipment, VFX and post software, production & digital asset management workflow... more...

Music Notes
News and developments from the worlds of music production, sound design, audio post, music licensing & publishing and music libraries. more...

Street Talk for September 19, 2014
Director Nick Losq has joined Bully Pictures for advertising projects. Losq has already completed several assignments through Bully. They include a... more...

Rep Report for September 19, 2014
Diana Mandelare has joined NY-based design and animation studio ATABOY as executive producer and head of sales. She will work directly with founder/... more...

Bulletin Board: September/October 2014
September 22/Minneapolis, MN : AICP Show September 24-28/San Diego, CA : San Diego Film Festival September 25-28/Denver, CO : CineLatino Film... more...


Zac Cavaliero's Animated Short Wins Reel 13 National Competition Earning It A Broadcast Debut on Thirteen-WNET

Slomin’s Shield Turns To humble To Create 3D Animated Character-Driven Ad Campaign

SIM Group Launches Operation in Northern Ontario

The Foundation Delivers 50th Anniversary Campaign For A Better Chance

Heart, Brains & Nerve Signs Kids At Play

RECOMMENDED Director Julian Farino Returns For Round Three With "21 Up" New Generation on BBC1

Wongdoody Announces Rebrand with Shiny New Green Website and Identity

New #LoveHateBack Campaign and Website from Sid Lee NYC Turns Cyberbullying into Love, Art and Support for Teens

CBS Sports Executive Ken Aagaard to Receive New York Festivals Lifetime Achievement Award

Publicis Groupe Conseil De Surveillance Announces Strategic Directions For 2018

Massachusetts Production Coalition Mass Media Expo Wraps with Mayor Walsh and Finest Hours Crew in Spotlight

NBC Sports, Bodega and Northern Lights Bring the House Down With Carrie Underwood for Sunday Night Football

Director Nick Losq Joins Bully Pictures

Superlounge Duo Jacob/Slade and JNA Advertising Make Kansas Lottery’s Dreams Come True

New Lexus ES and IS Spots from Team One and RSA Director Laurence Dunmore Feature Artful VFX and Finishing Artistry of Brewster Parsons

Howling Music Launches Office in London with Grammy-Winning Producer David Hentschel

Athena Studios Currently in Production on New Stop Motion Animated Short Film "Mermaids on Mars"

Directing Duo KN+SAW Sign with The Traveling Picture Show Company

Carrie Holecek Joins charlieuniformtango as Executive Producer

Hawthorne Direct Names Steve D'Amico Vice President/Account Director

Clio Awards Announces 2014 Winnners

Blackmagic Design Announces Acquisition of eyeon Software, Inc.

Blackmagic Design Announces DaVinci Resolve 11.1

Asbury PR Agency and Bridge Strategic Communications Form Strategic Alliance To Offer PR, Promo, Social Media and Marketing Services to Diverse Clients

Reginald Hudlin To Produce Academy's 2014 Governors Awards

Fuel Your Creative Passion With The Highly Anticipated Canon EOS 7D Mark II Digital SLR Camera

Getty Images's iStock To Disrupt Stock Photo Indy With Bold New Changes

Adobe And Publicis Groupe Team Up To Deliver First Always-On Global Marketing Platform

Digital Workflow Solutions To Be Featured This Fall On All SHOOT Platforms


Slomin's "Burglars"

A Better Chance "There is No Stopping Us!"

Love Hate Back

Sunday Night Football Open 2014

Kansas Lottery "Big TV"

Lexus IS "No Good Deed"

Domino’s "Reverse Logic"

State Farm's "Trainers"

"The Leftovers" Season 1: Opening Credits

"Captain America: The Winter Soldier" Main On End Titles

Mitsubishi's 2015 Outlander Sport "Get There"

TWC's "Frozen"

2C Promo Campaign for Steve Harvey (2014)

Tiffin Motorhomes' “Mascots”

"Best Day Ever" Trailer

"Mexico" (Official Music Video) by GusGus

2014 MTV Video Music Awards Spots Mashup

ONCE (Behind the Scenes)

Ford 2015 Super Duty "Front and Back"

Reggie Watts Hydropowers The Internet

Reggie Watts Goes Solar

Reggie Watts Yodels for Wind Power

Reggie Watts’ Grandma Clicks Dirty

ANZAC Girls: Visual Effects creation episode 1

Saatchi & Saatchi's #feelthereel

"Sugar Troll" for Delta Dental

DIRECTV's “Fantasy Football Fantasy”

2C Promos for TNT New Original Series "Legends"

"All the Difference" Official Trailer

DGA Report: TV Directing Opportunities Lacking For Women, Minorities
By Lynn Elber, Television Writer
LOS ANGELES (AP) -- Women and minorities are largely shut out of the ranks of TV series directors in a stubbornly unchanged pattern of hiring, according to a Hollywood guild study released Wednesday. The Directors Guild of America report said that employers have made no significant improvement in diversity among TV directors in the last four years. White males directed the vast majority of the more than 3,500 cable, broadcast and high-budget online episodes made for the 2013-14 season, according to the study. In a... more...

Chat Room: Deutsch LA's Colin Drummond
Chief strategy officer reflects on his new roost, lessons learned at Ogilvy, Crispin Porter+Bogusky
By Robert Goldrich
Last week, Colin Drummond came aboard Deutsch LA as partner and chief strategy officer. He now serves as chief strategist across all of Deutsch LA’s accounts, including Taco Bell, Volkswagen, Target, Dr Pepper and Snapple Group. Drummond formerly was chief strategy officer at Ogilvy & Mather West, overseeing strategic planning on such accounts as Cisco, Beringer and Arco, and helping to build the agency’s West Coast-led planning capabilities. At Ogilvy he had also recently taken a lead role... more...

Tesla Deal Sparks Major Reduction in Funding For Film Incentives in Nevada
By Robert Goldrich
CARSON CITY, Nevada -- Funding for Nevada’s film incentives program has been slashed from $80 million to $10 million covering a four-year period which began back in January. Catalyst for the cutback was legislation signed last week by Gov. Brian Sandoval which provides Tesla Motors with well over $1 billion worth of financial incentives in exchange for the company bringing its battery factory to Nevada. To help offset the cost of the Tesla package, state legislators made other cuts, including $70 million in film... more...

Gov. Brown Signs Bill To Triple Funding For Calif. Film & TV Tax Credit
HOLLYWOOD, Calif. -- During a formal ceremony this morning at the TCL Chinese Theatre in Hollywood, California Gov. Edmund G. Brown Jr. signed a bill into law that more than triples funding for the state’s Film & TV Tax Credit to $330 million a year for five years beginning with fiscal year 2015-’16. The current film tax credit allows the California Film Commission to allocate up to $100 million of income tax credits a year to limited kinds of productions made in California. A lottery is used to award the... more...

Advertisers Voice Concerns Over NFL's Handling of Domestic Violence
Anheuser-Busch, McDonald's, Visa, Campbell Soup express disapproval but stop short of pulling ads
By Mae Anderson, Business Writer
NEW YORK (AP) -- Major sponsors including Anheuser-Busch are adding to the chorus of disapproval over the National Football League's recent scandals, but the companies are stopping short of pulling advertising. Anheuser-Busch said Tuesday that it has spoken with the NFL about concerns related to recent incidents that are sparking outcry from fans, including an investigation into how long the NFL knew about a video that shows Baltimore Raven Ray Rice beating his then-fiancee; as well as the Minnesota Vikings'... more...

"The Imitation Game" Takes People’s Choice Award At Toronto Fest
Winner has gone on to earn the Best Picture Oscar three of the past six years
TORONTO (AP) -- A World War II code-breaker drama starring Benedict Cumberbatch has won the top prize at the Toronto International Film Festival. Director Morten Tyldum’s “The Imitation Game” claimed the coveted Grolsch People’s Choice Award on Sunday. Cumberbatch plays World War II British code-breaker Alan Turing. The role is complicated because Cumberbatch not only must convey the mathematical brilliance of Turing, but the pressure he faced as a closeted gay man at a time when homosexuality was criminalized... more...

Optimus Buys Out Partner Craig Leffel; Industry Vet Launches Big Spoon Industries
By Robert Goldrich
CHICAGO -- Optimus has bought out partner Craig Leffel, bringing to a close his 18-year tenure at the company, the last three as head of its production arm, ONE at Optimus. Executive producer Lisa Masseur has been promoted to succeed Leffel at the ONE at Optimus helm, according to Tom Duff, president of Optimus. Meanwhile Leffel has hit the ground running, launching his own Chicago-based venture, Big Spoon Industries, through which he is already packaging projects for clients. Leffel said his departure... more...

Indie Feature Shop Process Launches Branded Content Company
NEW YORK -- Process, an independent feature production company with credits that include Last Chance Harvey (Dustin Hoffman and Emma Thompson), World’s Greatest Dad (Robin Williams) and A.C.O.D. (Adam Scott, Amy Poehler and Jessica Alba), has launched a shop dedicated to the creation and production of original branded content and commercials. Process has experience in the ad discipline. The company created and produced Claire Danes’ Choice , a short film for Audi that garnered over 3 million online hits in... more...

Directing Duo Los Pérez Joins Little Minx
SANTA MONICA, Calif. -- Filmmaker Tania Verduzco and Adrian Pérez--who operate as a team under the pseudonym Los Pérez and take shared credit for their activities which include writing, directing, editing and music composition--have signed with Little Minx for representation in the mainstream American ad market. The directorial duo continues to be handled in the U.S. Hispanic market by production house Cortez Brothers. Los Pérez earned inclusion into SHOOT ’s 2013 New Directors Showcase largely on the strength of the... more...

Niklas Lindstrom Named Head of Interactive Production at Droga5
NEW YORK -- Niklas Lindstrom has joined the New York headquarters of Droga5 as head of interactive production. Reporting to chief creation officer Sally-Ann Dale, Lindstrom will lead the department in managing all interactive projects. Lindstrom joins Droga5 from Sweden-based Forsman & Bodenfors where he was head of digital, most notably producing work for Volvo Trucks. Prior to that, he headed up interactive production at BBDO New York leading interactive projects for AT&T, FedEx, GE, Mars and HBO... more...

Directors Borrás, Krabbe, Reisinger, Marzaroli, Oberto Join Motion Theory
MARINA DEL REY, Calif. -- Motion Theory has brought five directors aboard its roster: Lucas Borrás, Bo Krabbe, Daniel Reisinger, Vanessa Marzaroli, and Clément Oberto. Borrás is an international director whose repertoire includes an array of techniques—spanning live-action and animation—to craft distinctive projects for clients worldwide. Prior to joining Motion Theory, he was a director at Boolab in Europe. He also worked in NY with MassMarket. Using traditional and experimental animation methods, Borrás has created a... more...

Deutsch LA Hires Tara Greer as EVP/ECD, Platforms
LOS ANGELES -- Deutsch LA has hired Tara Greer as executive VP/executive creative director, platforms. Greer is a multi-award winning creative who has led teams to produce such well-known products and services as Nike+ Fuelband, One Nike+, NIKEiD, NikeTeam and the Converse Sampler App. Since January 2013, Greer has acted as executive creative director of R/GA’s L.A. office. She opened the doors and grew the team to 45 in just a year and a half, building the creative group who crafted award-winning work for... more...

Alibaba IPO Translates Into Financial Boon For Yahoo
By Michael Liedtke, Technology Writer
SAN FRANCISCO (AP) -- Yahoo is making amends for years of blundering with one smart move: an early investment in China's Alibaba Group that has turned into a multibillion-dollar boon. The latest windfall will be delivered with Alibaba's record-setting IPO completed late Thursday, which is expected raise up to $25 billion for the e-commerce company and its early backers. Alibaba's shares will begin trading for the first time on Friday on the New York Stock Exchange. Yahoo is in line to make anywhere from $8.3 billion... more...

A Caveat For Alibaba Investors
By Paul Wiseman & Marcy Gordon, Business Writers
WASHINGTON (AP) -- Chinese e-commerce giant Alibaba is about to launch what may prove the biggest initial public stock offering ever. Yet anyone who expects to get rich from buying into China's high-growth story will be betting against history. China's explosive economic rise has delivered virtually nothing to most stock investors. When Chinese companies have listed stocks on American markets, their shares have lost an average 1 percent a year for the next three years, compared with an average 7 percent annual... more...

Microsoft Seeks Mobility Via "Minecraft"
By Mae Anderson & Barbara Ortutay, Technology Writers
NEW YORK (AP) -- Microsoft's decision to spend $2.5 billion for the creator of the hit game "Minecraft" could help the Xbox maker grab attention on mobile phones, a new priority for the company. But the move carries risks, as gamers can be fickle. Although the Lego-like multiplayer game is currently the top paid app for the iPhone and Android devices in the U.S., today's popular hit could be tomorrow's dud. The maker of the much obsessed-over "Candy Crush Saga," for example, rode the game's popularity to go... more...

Netflix Makes European Push, Faces French Resistance
By Louise Dewast
PARIS (AP) -- Netflix is tapping into six new markets Monday hoping to gain a big subscriber base around Europe, but is facing a frosty welcome in France. Well-established French competitors are trying to head off a Netflix wave, the government wants oversight and the cinema industry wants Netflix to invest heavily in French productions. The video-streaming giant, which has more than 50 million subscribers in 40 countries, this year earmarked $400 million to expand further internationally. It's launching now... more...

"No Good Deed" Tops Weekend Box Office With $24.5M
"Dolphin Tale 2" finishes in second place
By Sandy Cohen, Entertainment Writer
LOS ANGELES (AP) -- It took a murderous Idris Elba and a pair of dolphin buddies to defeat "Guardians of the Galaxy" at movie theaters. The Sony thriller "No Good Deed," which stars Elba as an escaped convict and Taraji P. Henson as the innocent he terrorizes, opened on top of the box office with $24.5 million, according to studio estimates Sunday. And Sony wasn't surprised. "It's a movie that we really loved and felt that it was going to win," said Sony distribution chief Rory Bruer. "You have to give it to the... more...

Top Spot of the Week: 180LA Goes on "Safari" For Expedia
Brent Harris of Skunk directed this spot which introduces us to a father who’s often on the road for work. With each business trip, he returns home with a toy for his daughter. As his business trips mount so does her collection of toys. The toy animals not only reflect the closeness of their relationship but also symbolize the points he’s collecting with each trip. Finally, we see him use his Expedia+Rewards to take his daughter on the trip of a lifetime turning all those toy animals into a... more...

Gatorade's "Made in New York" from TBWA\Chiat\Day
Henry-Alex Rubin of Smuggler directed this commercial paying tribute to retiring Yankees shortstop Derek Jeter and his bond with the fans formed over 20 years in Big Leagues. The spot finds Jeter walking towards one of his final games at Yankee Stadium, interacting with New Yorkers along the way--all to the strains of Frank Sinatra’s stirring rendition of “My Way.” Agency is TBWA\Chiat\Day. more...

The Best Work You May Never See: Nordstrom's "Cardboard Box"
Yael Staav of production house Soft Citizen directed this online :30 which shows how a young girl’s imagination can turn a cardboard box into something magical--from an astronaut’s helmet to a pirate ship to makeshift ski lifts. A voiceover relates, “When you were young, you could see endless possibility inside a cardboard box.” Fast forward to today as that girl has become a young woman who opens a Nordstrom shoe box to reveal its contents. “Some things never change,” continues the voiceover... more...

The Best Work You May Never See: Schlage's "Doormat"
As part of its campaign for Schlage locks introducing “The Keyless Era,” agency Young & Laramore, Indianapolis, has turned out several online videos, including this one in which we meet a character who literally is a “doormat.” He’s lost his purpose in life because the spare house key is no longer hidden underneath him. Schlage’s new keyless electronic locks have made the doormat obsolete when it comes to being the hiding place for keys. Now all people do is walk all over him. John Douglas... more...

Vizio's "Mouthguard" from David&Goliath
NBA star Blake Griffin waxes poetic about his mouthguard in this spot directed by Jordan Vogt-Roberts of RSA Films for agency David&Goliath. In this poetry reading, Griffin sees the beauty in everthing, including a mouthguard, dovetailing nicely with Vizio’s campaign mantra for its Ultra HD picture, “Simply Beautiful.” more...

Sennheiser's "Careless Whisper" from McKinney
PICROW’S directing collective The Hall was tapped by Durham, N.C.-based agency McKinney to introduce client Sennheiser’s “Urbanite” headphone. The integrated campaign features a budding romance between a larger than life ear and a German-accented character dressed as an oversized Sennheiser Urbanite headphone. In the launch video titled “Careless Whisper,” our “Urbanite” guy professes his love for all beautiful ears, but longs for something more monogamous. To prove his sincere intentions, he... more...

New York Lottery's "No Hitter" From DDB NY
Kenny Herzog of O Positive directed this spot in which a man surprises his wife by telling her he’s won the top NY Lotto scratch-off prize of $1 million. She is doubtful of this, and notes his history of never even coming close to “hitting” anything. He has missed hitting the broadside of a barn with a ball, missed a piñata with his eyes open and failed to hit himself out of a paper bag. After checking his ticket, they are delightfully surprised to find that, despite his previous bad luck, the... more...

AAMCO's "800 Pieces"
AAMCO contracted directly with Venice, Calif.-based Backyard to concept and produce “800 Pieces”. Conceived and created by a Backyard team led by director Nick Piper and executive producer Blair Stribley, the spot features 800 auto transmission parts floating beautifully in the air before forming completely back into one whole transmission, all while an AAMCO technician interacts with the pieces and talking about the company’s expertise. Stribley said, “Over the years, we have done a lot of... more...




PepsiCo latest sponsor to voice NFL concern

Snowden documentary to premiere at NY festival

Facebook CEO wants more students to explore tech

Apple: U2 album accessed by 33 million users

Apple: Record 4M orders of iPhones on 1st day

Deluxe Advertising Services launches office in Dallas

George Clooney to receive HFPA's Cecil B. DeMille Award

Netflix gets "Love" comedy from Judd Apatow

Marijuana industry battling stoner stereotypes via ad campaign

MTV to air documentary about transgender youths

Video-streaming giant Netflix launches in France

CBS Sports' Ken Aagaard to receive NY Festivals Lifetime Achievement Award

Amazon debuts new e-readers, kid-friendly Fire

Darrell Hammond takes over for Don Pardo on "SNL"




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"The Place To Toot Your Own Horn"

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Shoot >e.dition
September 19, 2014
Robert Goldrich
Roberta Griefer

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